The Incubation Network by The Circulate Initiative and SecondMuse is a catalyst for action and investment in the circular economy that aims to prevent the flow of plastic waste into the world’s ocean.

Each year, about 8 million tons of plastic waste enters our ocean, equating to 5 full trash bags along every foot of coastline worldwide¹. With over 60% of ocean plastics entering from mismanaged waste in five Asian nations, a clear starting point for action is the optimisation of land-based plastic waste management in this region. A landscape assessment was undertaken to determine the viability of a waste management infrastructure funding mechanism in South and Southeast Asian countries. It focused on the potential catalytic investment in India, Indonesia, the Philippines, Thailand and Vietnam due to the countries’ contribution of mismanaged plastic waste leaking into the ocean².

TIN will create a connected network of innovators, investors, civil society organisations, and government leaders across those key South and Southeast Asian countries. Collectively, we will design and deliver programs that drive investment, innovation, and partnerships for inclusive and gender-responsive waste management and circular economy solutions.

The Incubation Network by The Circulate Initiative and SecondMuse is developed in partnership with the non-profit Ocean Conservancy and supported by the U.S. State Department, corporate and philanthropic partners. Our first project, the Ocean Plastic Prevention Accelerator, is also backed by the Australian Government’s Department of Foreign Affairs and Trade.
¹ J.R. Jambeck et al., Plastic waste inputs from land into the ocean (Science, 13 February 2015)
² Jambeck supra ranking Indonesia, the Philippines, Vietnam and Thailand as the second, third, fourth and sixth nations, respectively, by annual total of mismanaged marine debris; See also, “Export of Plastic Debris by River into the Sea,” C. Schmidt, et al., Environmental Science & Technology 2017, 51, 1224612253 (identifying the Ganges as one of the Top 10 rivers globally that contribute to mismanaged plastic waste

SecondMuse is an impact and innovation company that builds resilient economies by supporting entrepreneurs and the ecosystems around them. We do this by designing, developing, and implementing a mix of innovation programming and investing capital. From Singapore to San Francisco, SecondMuse programs define inspiring visions, build lasting businesses and unite people across the globe. Over the last decade, they’ve designed and implemented programs on 7 continents with 600+ organizations such as NASA, The World Bank, and Nike. 

The Circulate Initiative (TCI) was founded to reduce the amount of plastic leaking into the ocean by incubating, measuring and amplifying solutions advancing the circular economy and improving waste management and recycling systems while promoting equity and economic prosperity. 

Funded by philanthropic, government and corporate partners, The Circulate Initiative will provide entrepreneurs, policy makers, and investors with the knowledge and skills they need to create and sustainably fund and operate inclusive plastic waste-reducing circular economies in emerging markets. In addition, TCI works to develop universal methods for measuring the impact of investments in the sector, and to share success stories and lessons learned across all stakeholders. 

TCI is a U.S. registered 501(c)(3) organization.

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